Attention Advantage
Welcome to the Attention Advantage!
Congratulations, we are so glad you are here!
You’ve taken the first step toward reclaiming your focus, minimizing interruptions and distractions, and creating more space for the work and life that matter most. Over the next four weeks, you’ll learn to protect it, sharpen it, and use it to unlock greater well-being. Attention is your greatest asset!
We will provide several articles and tools at the bottom of this page to get you started. This program isn’t just theory; it’s practical, hands-on, and built for busy leaders like you. Through a series of targeted exercises, simple but powerful tools, and actionable tips, you will:
Identify and eliminate your biggest sources of interruption
Reduce reliance on digital distractions
Escape meeting fatigue and decision overload
Strengthen your capacity for deep, consequential work
Build habits that fuel performance and protect well-being
Think of this as your attention reset. It’s an opportunity to experiment, practice, and put new strategies into motion immediately. Each week builds on the last, giving you both quick wins and lasting change.
The end result is reclaimed control and deep, sustained focus!
Here are Two Steps to Get Started Today:
Step 1: Watch our Introductory Video below. Make sure you set aside a few uninterrupted minutes to fully absorb the content.
Step 2: Download your Attention Advantage Workbook (link below). This will be your guide and companion throughout the program.
You’ll also find an Attention Advantage Program Calendar, a collection of articles, and our unique Focused Attention Audio resources at the bottom of this page. Consider these your “bonus tools,” materials you can explore anytime to supplement your progress, whenever you have the time and attention to dive deeper.
STEP 1: Watch Our Introductory Video
Step 2: Download Our Attention Advantage Workbook
View the Attention Advantage Program Calendar
More Resources for Your Journey
Give Your Brain a Bedtime
Constant connection costs more than we realize, until we pause. Why always-on drains focus and how one simple digital curfew can help leaders recharge and lead better.
Digital Detox: An Interview with Rod Brace
Here is a transcript from our co-founder, Rod Brace, that tells the story of the journey he travelled toward digital detox.
Rest to Lead Well
As leaders, we wear busyness as a badge of honor. Yet, the unrested leader isn’t equipped to lead at their best. In this article we examine the why and state the case for pursuing rest as a leadership strategy.
Burnout Self-Assessment
Burnout among leaders is on the rise. Here are 15 questions to ask yourself to see if you might be experiencing the attributes that are common to burnout.
Your Phubbing is Hurting You and Others
Are you phubbing? If you have a phone in hand, it is quite likely. The impact on your work and family is tragic but totally manageable.
Here is some information on phubbing and what you can do to eliminate it in your life.
My Phone is My Boss
Who calls the shots in your life? If you are like almost 50% of workers, it’s not your boss, it’s your phone.
In this article we explore the power of your phone to dictate your behaviors — and not in a good way. We also give you some helpful counter-measures to this powerful urge.

