Attention Advantage
Welcome to the Attention Advantage!
Congratulations, we are so glad you are here!
You’ve taken the first step toward reclaiming your focus, minimizing interruptions and distractions, and creating more space for the work and life that matter most. Over the next four weeks, you’ll learn to protect it, sharpen it, and use it to unlock greater well-being. Attention is your greatest asset!
We will provide several articles and tools at the bottom of this page to get you started. This program isn’t just theory; it’s practical, hands-on, and built for busy leaders like you. Through a series of targeted exercises, simple but powerful tools, and actionable tips, you will:
Identify and eliminate your biggest sources of interruption
Reduce reliance on digital distractions
Escape meeting fatigue and decision overload
Strengthen your capacity for deep, consequential work
Build habits that fuel performance and protect well-being
Think of this as your attention reset. It’s an opportunity to experiment, practice, and put new strategies into motion immediately. Each week builds on the last, giving you both quick wins and lasting change.
The end result is reclaimed control and deep, sustained focus!
Here are Two Steps to Get Started Today:
Step 1: Watch our Introductory Video below. Make sure you set aside a few uninterrupted minutes to fully absorb the content.
Step 2: Download your Attention Advantage Workbook (link below). This will be your guide and companion throughout the program.
You’ll also find an Attention Advantage Program Calendar, a collection of articles, and our unique Focused Attention Audio resources at the bottom of this page. Consider these your “bonus tools,” materials you can explore anytime to supplement your progress, whenever you have the time and attention to dive deeper.
STEP 1: Watch Our Introductory Video
Step 2: Download Our Attention Advantage Workbook
View the Attention Advantage Program Calendar
More Resources for Your Journey
The “Got a Minute” Tax
Most leaders mean well when they send a quick “got a minute?” But interruptions don’t just break concentration, they quietly drain performance, trust, and dollars. Especially when they come from leadership.
Give Your Brain a Bedtime
Constant connection costs more than we realize, until we pause. Why always-on drains focus and how one simple digital curfew can help leaders recharge and lead better.
The Weekly Reset I Won’t Skip
Mondays feel a lot less stressful when you know what’s coming. This quick two-week calendar review makes it easy to cancel, delegate, and prep for a smoother week.
Calendar as Boss
Here is our “Calendar as Boss” philosophy that will help you gain control over you life and help you focus on achieving strategic results. Get ready! It’s a bold approach.
The Friday Email Concept
Here is our “life-changing” simply approach to keeping the communication flow succinct and purposeful between employees and their leader.
What Employees Do and Don’t Want from their Leader
Not sure if you are a good boss? Great, we’ve compiled a list. Here are 5 things that employees want in a leader and 5 things they don’t.
Too Busy to Change
If you’re too busy to change, then leadership opportunities are going to pass you by. Here is our take on how to spot the problem and implement the solutions to become a future-ready leader.
Digital Detox: An Interview with Rod Brace
Here is a transcript from our co-founder, Rod Brace, that tells the story of the journey he travelled toward digital detox.
The Power of Setting Expectations
About 90% of organizations report that they did not significantly reach their strategic goals. We think there is a secret sauce missing that is so simple that it’s often discounted. It’s setting clear expectations. Here is our take on questions the boss and employee should ask each other to align expectations.
Rest to Lead Well
As leaders, we wear busyness as a badge of honor. Yet, the unrested leader isn’t equipped to lead at their best. In this article we examine the why and state the case for pursuing rest as a leadership strategy.

